Inhalt: Aprende a utilizar AutoCAD a nivel básico, sus herramientas y funciones. En este curso online te presentamos la interfaz, las herramientas y el trabajo en 2D y 3D. Con una serie de ejemplos guiados podrás ver cómo generar tus dibujos lo más eficientemente posible. Umfang: 10:31:47.00
Inhalt: Devenir un influenceur est une activité à part entière. Elle requiert de l'organisation, du travail et de la recherche. Nous ne pouvons pas nous décréter influenceur, nous le devenons grâce à notre communauté. Vous utilisez les réseaux sociaux pour créer du contenu et vous souhaitez devenir influenceur ? Nicolas Babin vous explique les différentes étapes pour atteindre ce statut. Vous découvrirez comment créer du contenu, à quel moment le diffuser, comment gérer votre communauté et comment choisir la plateforme selon la cible et l'utilisation. Umfang: 00:29:05.00
Inhalt: Vous travaillez dans le domaine du marketing ? Vous vous demandez comment sortir du lot et optimiser vos campagnes ? La gamification est une mécanique de marketing très efficace qui étonnera vos prospects et vos clients. Jouez le jeu dans cette formation et apprenez à utiliser l'aspect ludique de l'outil pour générer efficacement l'engagement de vos cibles. Nicolas Babin, entrepreneur et homme d'affaires, vous aide à choisir la bonne mécanique de jeux et à bien comprendre les profils de vos clients et de vos prospects. À travers des exemples concrets de campagnes, vous passerez du bon temps à vous former à cette activité et vous serez capable d'accompagner les bonnes personnes aux bons endroits. Umfang: 00:29:25.00
Inhalt: Savoir influencer est le fruit d'un travail à long terme, qui s'appuie sur de multiples expériences digitales et interculturelles. Votre formateur, Nicolas Babin, partage avec vous ses conseils liés au concept d'influence. Il abordera avec vous l'importance de l'état d'esprit, des difficultés affrontées et des solutions de développement. Après avoir suivi ces entretiens, vous aurez une vision plus précise de l'influence dans le domaine professionnel. Umfang: 00:12:03.00
Inhalt: Lorsque vous travaillez dans un environnement international ou que vous devez gérer plusieurs personnes avec des cultures différentes, il est important de faire preuve d'empathie. Vous devez également vous renseigner sur les différentes façons d'approcher les cultures. Le management en environnement multiculturel est une expérience riche qui permet de découvrir des méthodes ainsi que des outils différents et performants. Dans ce cours, Nicolas Babin vous donne des exemples concrets du multiculturalisme ainsi que ses avantages. Vous verrez que le management interculturel n'est pas acquis sans travail et qu'en vous formant sur cet aspect, vous compléterez vos compétences. Umfang: 00:53:56.00
Inhalt: For web designers and other creative professionals, a great portfolio can make the difference between landing the job and getting passed over. In this course, you'll explore the five essential components of an outstanding portfolio, and find out how to frame your projects in ways that will appeal to prospective employers. Employers looking to fill a job opening want designers who can solve real-world design challenges, be productive and creative team members, and hit the ground running. This course will help you plan the conceptual structure of your portfolio to make these kinds of skills stand out. So join web design entrepreneur Lauren Bacon as she explains how to gear your portfolio to land the perfect web design job. Umfang: 00:53:18.00
Inhalt: Effective collaboration can make or break a project, as anyone who's ever suffered through "design by committee" can attest. But how do you manage a team-often including many external clients and internal creatives-so that collaboration moves smoothly and nets great results? This kind of teamwork requires clear roles and responsibilities, well-defined parameters, opportunities for input, people-management skills, and more. In this course, veteran web entrepreneur Lauren Bacon provides a proven framework for bringing people together collaboratively to create extraordinary outcomes. Umfang: 00:41:50.00
Inhalt: Beneath the surface of great design-where the color palettes, fonts, and graphics live-lies a strong core vision. Creating that vision requires what Lauren Bacon calls "deep collaboration" with your clients. When you can get inside the heads of the people you're designing for, you can do extraordinary work. In this course, Lauren teaches you how to listen, ask better questions, and collaborate more effectively with clients and other stakeholders, in order to develop a project vision and strategy that results in better, more effective designs. This course is part of the Collaborative Design series. Umfang: 00:48:52.00
Inhalt: This series explores web careers from a variety of angles: insights from veteran web designer and agency principal Lauren Bacon, interviews with industry insiders, and answers to questions from our members. Lauren Bacon has mentored and coached many web professionals as they were starting out and loves sharing all that she's learned from her 15-year career as a designer, front-end developer, and agency principal. If you're interested in a career in web design, programming, UX, SEO, project management, or content development, this course is a great place to start. Learn about the career options that are available to you, identify a path that fits your skills and preferences, and look a few steps ahead of where you are now, to plan your professional future. Umfang: 09:21:38.00
Inhalt: Although there's nothing wrong with making money (it's the necessary lifeblood of every 476536564), it's not what gets most entrepreneurs up every morning. So what drives you? In this course, Lauren Bacon explores the stuff that really gets your creative juices flowing-and shows how to fold those into a more focused, purpose-driven 476536564 plan. You might discover that, for you, success looks like location independence and collaborating with creative professionals who inspire you. Or perhaps you need to continually challenge yourself and broaden your skillset. You might thrive on variety or stability, fast growth or slow, happy clients or plenty of quiet time to perfect your craft. Lauren introduces techniques that will help you hone in on your personal definition of success, two exercises to identify core values, and a formula for establishing concrete income goals for your design 476536564. Get clear on these success factors, and your 476536564 plan will flow. Skip this step, and you could find yourself wondering why your 476536564 just doesn't feel as satisfying as you'd hoped. Umfang: 00:38:34.00
Inhalt: A great portfolio can make the difference between landing a new client and losing a sale. In this course, you'll learn the five essential components of an outstanding portfolio, and see how to frame your projects in ways that will appeal to prospective clients. Web design entrepreneur Lauren Bacon helps web designers and other creative professionals think strategically about what projects to feature, how to frame those projects for new prospects, and how to conceptually structure a portfolio that will attract fresh clients and move your 476536564 in the right direction. Umfang: 01:01:56.00
Inhalt: Many creative teams consider "design by committee" one of their greatest fears. But creative collaboration doesn't need to be inefficient or banal-in fact, it can produce outstanding results. However, the process needs to be well coordinated in order to avoid consensus paralysis, scope creep, or death by compromise. In this course, Lauren Bacon shares her hard-earned lessons about coordinating teams both large and small to yield projects that soar. Umfang: 00:48:10.00
Inhalt: Lauren Bacon ran a successful web design and development firm for twelve years. Now she is working as a 476536564 coach, helping entrepreneurs get their own 476536564es up and running. In this course, she shares her insights on breaking into the industry: acquiring the right skills, thinking beyond the digital toolset, and specializing in areas that will make your firm in demand. Lauren also answers questions about navigating career transitions, from employee to manager, to freelancer (and maybe even back again), and what the future will look like for new web designers. Umfang: 00:24:00.00
Inhalt: Companies around the world view sustainability as a strategic imperative. This course is for employees who want to support that imperative on an individual level. Learn about how personal and collective sustainability actions can help solve the biggest challenges of our lifetime: climate change, land and ocean degradation, and overconsumption. Dr. Elizabeth Bagley, a scientist, educator, and sustainability expert, introduces the concept of sustainability-what it is, why it's important, and why you should care-and distills the United Nations Sustainable Development Goals into clear actions for individuals seeking ways to live and work more sustainably. Discover how you can support sustainability initiatives in your organization, start your own sustainability initiatives, and participate in actions that will have an impact on the biggest environmental challenges of our lifetime. Umfang: 00:50:47.00
Inhalt: Learn how to host and attend virtual meetings with GoToMeeting, one of the world's most popular online meeting software solutions. This course provides everything you need to get up and running with the GoToMeeting app or web interface, as well as tips for running more smooth and efficient meetings. Discover how to set up GoToMeeting, schedule and organize meetings, record meetings, and add interactivity. Only need to attend meetings? Explore the basics-from the three easy steps to joining a meeting via email, the website, or a mobile device, to sharing your screen and managing audio. Umfang: 01:34:51.00
Inhalt: Bei der Vielzahl an Funktionen und Werkzeugen, die Photoshop bietet, ist eine solide Einführung unerlässlich. Erkunden Sie gemeinsam mit Michael Baierl diese faszinierende Software und lassen Sie sich alle wichtigen Grundfunktionen von der Basis an erklären. Lernen Sie die Werkzeuge kennen genauso wie grundlegende Arbeitstechniken, mit denen Sie im Handumdrehen aus Ihren Fotos tolle Bilder zaubern. Umfang: 02:42:38.00
Inhalt: Um Bilder perfekt zu retuschieren oder zu restaurieren, benötigen Sie ein breites Wissensspektrum zu Werkzeugen, Sie sollten möglichst viele Korrekturmöglichkeiten kennen und das Know-how besitzen, um verschiedenste Retusche-Techniken erfolgreich zu kombinieren. Mit diesem Video-Training lernen Sie, was bestimmte Techniken zu leisten vermögen und welche bei Ihrer Bildsituation die besten Ergebnisse liefern. Umfang: 05:02:56.00
Inhalt: While the vast majority of Node.js apps are deployed and run in the cloud, few leverage all that modern cloud computing platforms have to offer. If you're looking to take the next step in your cloud computing journey, then this course is for you. Join Chris Bailey as he shows developers how to go from merely hosting apps in the cloud to building and deploying cloud native apps. Chris begins by providing an overview of what it means to be cloud native and create Node.js apps that exploit the cloud's features. He then steps through how to take an existing Node.js app and package it with Docker, deploy the app to Kubernetes, and enhance it with cloud native capabilities, including support for self-healing and metrics. Umfang: 01:48:39.00
Inhalt: Successful marketing is holistic: it considers every channel, from email to search to social media. It is also focused: on the 476536564's core values, customers, and goals. What keeps all these moving parts in check? An effective strategy. Learn how to build an integrated online marketing plan for your organization, in this course with marketing expert Matt Bailey. Discover why a successful 476536564 strategy starts with you, namely your narrative and your value. Learn how to define your target customers, and understand where their needs and your 476536564 goals align. Find out how to evaluate the best channel for your message, whether it's Facebook, Twitter, Instagram, LinkedIn, or Pinterest. See how to develop a calendar for putting the right content in front of the right people at the right time. Plan for success by researching SEO, trending topics, annual content, and seize-the-day opportunities. Plus, learn how to think like a publisher; integrate content marketing into lead generation; and measure, model, and review your success. Umfang: 02:21:17.00
Inhalt: Video is a powerful, engaging, and entertaining way to connect with consumers that has a potentially huge return on investment. It's easy to access on any platform, and increasingly easy to create. Digital marketing expert Matt Bailey walks through the important elements of a successful strategy for using video to sell products, create a channel for advertising revenue, or cultivate an audience. Discover how to use keywords to make videos more searchable, market more effectively to increase viewership and retention, and apply analytics to improve marketing. Matt explores a complete framework for planning, design, and branding of online video. Umfang: 01:07:00.00
Inhalt: Give your marketing career a boost. OMCA? (Online Marketing Certified Associate) is an industry-standard credential for digital marketing associates and entry-level marketers. OMCA certification verifies your knowledge of digital marketing concepts and demonstrates an understanding of generally accepted practices across multiple digital marketing disciplines. In this course, you can refresh your knowledge of the skills tested on the exam: from conversion rate optimization and paid search advertising to social media marketing. Matt Bailey, a 20-year veteran of the marketing industry and an OMCP Certified Trainer, reviews each of the eight major exam areas in depth. Learn marketing basics, such as how to write compelling website copy and ads, create engaging content that targets specific audiences, develop your email marketing lists, create strong calls to action, design great landing pages, customize experiences for mobile users, and use analytics tools to assess the performance of your campaigns. This course also counts toward your training requirement for OMCA certification. Umfang: 03:49:06.00
Inhalt: Formulating a keyword strategy is one of the most important activities in marketing. Properly optimizing a website and strategically using keywords can yield visitors for years. Digital marketing expert Matt Bailey begins with the basics, covering what keywords are and what they do. Next, learn about how to find and analyze the right keywords for your 476536564 and implement them into different channels. Matt covers all the important components of choosing keywords including how to determine customer intent, identify trends, develop analytics, utilize negative keywords, and focus on what works. Finally, learn about how to measure the results, understand rankings, and establish priorities. Umfang: 01:36:14.00
Inhalt: Learn how web analytics can improve your marketing game. In this course marketing expert Matt Bailey explains what analytics is, what it can do, and how it will change your online 476536564. Learn how to apply value measurement to your website and figure out which pages convince people to become customers and which pages push them away. Matt demonstrates where the most important numbers come from, introduces some basic terminology, and shows how to find some basic reports-with free tools like Google Analytics-that can provide you with immediate, actionable data. At the end of the course, you'll be able to measure and understand the value of actions and conversions, and direct your marketing investment to the areas that need it most. Umfang: 01:14:43.00
Inhalt: Have you ever felt like ads are following you around? Even more, have you ever wondered how this happens, and how those ads can know exactly what you want? Each day, your data is used by marketers to try to sell you more stuff. In this course, instructor Matt Bailey takes a deep dive into this topic, explaining how marketers actually gather and use your data-as well as what you can do to better manage your privacy. Matt discusses which types of data are collected, how retargeting works, and how third-party cookies get on your computer. He steps through how ads are delivered to you and how you can affect that process. Finally, he provides advice for those who want to limit their exposure to this process, as well as tips for those who embrace this technology and want more relevant ad experiences. Umfang: 01:03:39.00
Inhalt: In our competitive workforce, it's crucial that you stand out from the other candidates vying for the same opportunities. Sponsors-individuals within an organization who see your potential and point you in the right direction-can help you define your personal brand and act as your advocate. In this course, executive coach Simon T. Bailey explains how sponsors can guide you along in your career. Learn about the differences between sponsors and mentors and discover how to assess and clarify your career goals, so you can choose the most appropriate sponsor. Once you identify and secure a sponsor, see how you can build a trusting relationship and continue to learn from them and their sphere of influence as you grow your career. Umfang: 00:48:01.00
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